"Make America Great Again" was less about "Great" and much more about "Again"
The US Presidential election was not about whether America is great today so much as it was about the suggestion that we could all go back to some better, simpler time. While few have actual memories of the 50s, most have an idea in their heads of what it was like when things were much simpler. A simple candidate, one so simple to border on a simpleton, came along after a long line of lifelong politicians. Whether slick political operators like Bill Clinton and Obama or the political dynasty of the Bush family. Trump is simply not difficult to understand for most people. Almost everybody knows somebody who has some of his characteristics, both the good and the bad. He is bigoted while genuinely thinking that he isn't. He is believable in his denials because he is Archie Bunker with a private plane. He may be disagreeable but he is understandable. There is nothing we don't understand about him - eating KFC on your plane is something everyone can understand. The KFC part ...